Think Pink

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Fundraising for cancer research + designer runway show  = haute couture with a side of philanthropy!

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That’s the Think Pink Fundraising event that I had the pleasure and privilege of attending last night at the Four Seasons. The 3rd annual fundraiser was held in honor of the Lynn Sage Foundation, a research-funding platform founded by sisters Laura and Halee Sage in search of breast cancer cure upon the passing of their mother Lynn.

Not only did the event prompt attendees to join forces in rendering a positive social service, it was also visually gratifying to watch Chicago bloggers walk the runway show dressed in Nicole Miller’s Fall/Winter collection!

The Vogue-gracing designer is best known for modern aesthetics imbued with bright prints and patterns. Her signature looks for this season? Black and white River Stone pattern. Metal beading over solid black mesh. Edgy. Modern. Chic.

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So what would be the best way to showcase her design and support her philanthropic endeavors other than having Chicago’s finest bloggers walk the runway show! I was so thrilled to finally meet Vanessa Lambert, the brain and beauty behind What Would V Wear. Also it was my absolute honor to meet the host and stylist for the show –  Janet Lee Mandell of Fashionaholic!

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Here I had the pleasure of interviewing the fashion enthusiast and lifestyle blogger on how she began her journey. Read more about Janet’s story and thoughts on starting a blog, staying connected with readers, and collaborating with designers:

Q: Can you tell me about your blog and what motivated you to start it?

A: My blog is about my passion for fashion and how I portray that in my day to day life. I also offer travel and lifestyle content. I started Fashionaholic because I wanted to showcase my personal style and blogging was the perfect fit.

Q: How would you describe your own personal style?

A: Modern and edgy with high and low fashion.

Q: You have amazing ensembles! Where do you find the inspiration for your blog posts?

A: I love checking Instagram for inspiration, but honestly most of my inspiration comes from experimenting with different pieces in my own closet. Everything I wear on the blog I styled myself.

Q. You have a lot of followers to your blog and on facebook. How do you do this? Was there ever a time when you had say only one follower?

A: I worked hard at it over time, two years to be exact. It did not happen overnight! I also post consistently, use hashtags and creatively style my outfits to always keep my readers entertained.

Q: Once you’ve got the followers how do you keep them?

A: Keep posting! Once you’ve got a solid base of followers they will start to look forward to new content and check back regularly.

Q: What’s the biggest tip you have for anyone wanting to start a fashion blog?

A: Have your own style and voice, don’t be afraid to try new things and don’t get discouraged. I’m sure every blogger has had moments where they want to give up.

Q: What is the biggest challenge about fashion blogging?

A: Lack of time. I have a full time job and two kids, so it’s hard to juggle it all.

Q: How did your styling collaboration with Nicole Miller come about?

A: I had a contact at the company, but it never hurts to email designers you want to collaborate with. It’s worked for me in the past with getting into fashion week shows and collaborating on events.

Q. What advice do you have for fashion bloggers regarding blog collaboration with designers and boutiques?

A: Don’t be afraid to contact them! They want to work with fresh faces to reach new audiences and markets.

Think Pink. Dream Big. Achieve Wonders. A lesson not typically learned on a Thursday night now is it? 🙂

Xo~ Lena

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Dress: Alexander Wang// Shoes: Salvatore Ferragamo// Clutch: Tory Burch// Accessories: Topshop

Photos: Jason J Photography

44 thoughts on “Think Pink

  1. This post is beyond amazing!! Truly wonderful and lovely and so inspirational!! Thanks for sharing your chic, gorgeous pictures!! You look SO amazing in every single picture!! You’re a rock star!! XOXO!

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  2. Fun idea!! The pictures look amazing and it’s wonderful that it also helped a worthy cause. You need to check out my recent post if you like helping for cancer research. A professor from my school just started a fund in honor of her mother for Bile Duct cancer, so any help you can offer would be appreciated and bless you for helping out at the event!

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    • Hi Monika! Thanks for organizing a spectacular show! I had a great time attending this event, and the fun even got more exciting sharing the noble cause with readers! Looking forward to more events with you in the future 🙂

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  3. One of your best posts so far! I have to congratulate you on this amazing opportunity, it is not everyday that you can combine a fashion show and such a Nobel cause! 🙂 your outfit is amazing, again, I love the way you wear a black dress and pair it with colorful accessories, specially those vibrant colors. The final interview is such and amazing source of motivation! Thank you Lena 🙂

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    • That’s very sweet of you Pipsyl! It’s always great to see your lovely comments here as they truly motivate me to continue sharing wonderful experiences with readers! I’m really glad the interview inspired you as much as it did for me 🙂 What a humble experience to know that we all start somewhere in our blogging journey and it’s rewarding to meet the people that truly inspire us! Thanks for dropping by girl, and have a wonderful weekend ahead!

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    • Thanks Zaychishka! It was definitely a fashionably inspiring event for a wonderful cause! It was amazing connecting with other bloggers and learning about their stories. Thanks for your lovely comment on the Tory Burch bag, it’s truly a great pop of color to an all black ensemble! 🙂

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    • Vanessa dear it was so great meeting you in person too! It was such a fun event and you totally rocked the runway! And of course feel free to tag yourself! Let’s get together sometimes, maybe for coffee or happy hour 🙂

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      • Lena, I finished my article on this event for Monday. I back-linked it to your page (to generate traffic to your website!) as well. However, I have a question for you: Did your photographer did more pictures? For instance, could share one or two more of me on the runway? I would REALLY appreciate it and I will give you and Jason credit of course! Please, let me know. You can send the pics to: whatwouldvwear@gmail.com! Thanks so much in advance! Heart you!

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    • Thanks Serene! That’s very sweet of you dear. Yes it was a fun fashion event for a wonderful cause and I couldn’t be more happier to attend! The story behind Lynn Sage Foundation’s fight for cancer is remarkable, so as Janet’s journey in starting her blog and her advice to her readers, so I’m glad you were inspired from this post!

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  5. Hi Lena! This is such an inspirational post. I saw that you and Vanessa took to the runway last week for a fundraiser to support the Lynn Sage Foundation. First of all, both of you girls look stunning! Your outfit choice is perfection. The black dress is modern and elegant and you made it stand out with the colorful pumps and accessories. How do you get involved in a fundraiser like this? I don’t live in Chicago, but would love to attend an fashion blogger charity event. It’s awesome that you girls donated your time to such a great cause. Talk soon! ~ Lauren http://www.ginnysclosetblog.com

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    • Hi Lauren! Yes it was a remarkable event! Vanessa walked the runway show in Nicole Miller’s new collection (HOT!) while my photographer and I took the helm of capturing the pictorial moments and relaying it on different social media platforms! I knew about this event through my photographer’s friend who I suppose knew the founders. But I’m sure if you google fashion charity events in your city or look them up on Facebook you can get a contact and ask to volunteer. For a great cause, who can say no to that right? 🙂

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